After reviewing your company’s buy-sell agreement you should probably be able to identify what parties are included. If not, or if additional key parties need to be added, you should take steps to amend the buy-sell agreement. Why are the parties so important? Mainly because the parties will often have competing interests. Especially given the individual characteristics of the owners.
A buy-sell agreement is a contract that creates a buyer and a seller for the company’s shares or units. Often, you won’t know until an event occurs if you are the buyer or seller. It is axiomatic that the seller will prefer a higher price for their respective ownership and a buyer will prefer a lower price for their respective ownership. This inevitably leads to tension and conflict if not addressed appropriately in the buy-sell agreement.
Here are some additional factors that can lead to tough outcomes:
Different levels of ownership (for example one 60% majority owner and two 20% minority owners);
Different ages of the owners;
Some owners may be in a better financial position (i.e. wealthier) than others;
Some of the owners may be family members;
One owner may have health concerns; and
Some owners are more actively engaged in the business while some have “checked out.”
What is important to keep in mind is that the owners will likely have different individual characteristics and tensions will inevitably surface. It is critical to identify these items early on, have tough conversations if necessary and fully understand how the buy-sell agreement functions from a valuation perspective.